The idea of making print interactive inspired
the concept for One Magazine, a monthly journal that encourages spontaneous one day adventures.

This series of posters is intended to draw
attention to the infinite amenities the New York Public Library has to offer.

Enlighten Me Aimed towards the residents of New York City who have a scholarly spirit, this poster features important thinkers of the enlightenment period. Their portraits glow from inside the NYPL accompanied by their own valuable quotes that are readable but not immediately legible which requires the curious to be rewarded only after they put in effort. The NYPL is an amazing open source of knowledge that is accessible to anyone who brings their curiosity.

Lecture Series This lecture series features speakers that have a deeper connection with the library. The speeches cover both the structural and romantic details the average person may overlook. I want the audience to understand that a library is a balance of the two, and that it is indeed as much of an art as it is an information system.

The Friends Bookshelf The third of the series introduces a program at the NYPL, The Friends Bookshelf. After donating to the library, you may dedicate
a book that has motivated or inspired you to succeed. Available on the NYPL site is a list of the donations along with personal explanations.Using the same palette as the other two posters in the series, I created this abstract narrative.

This poster is an experiment in layering a generous amount of diverse information.

I chose to represent Bushwick because of it’s intense relation to layering in both the history & appearance. I aimed to especially connect the poster to the neighborhood so that it maintains a balance of concrete edge and organic human quality.

As residents of NYC, we wouldn’t get very far without the MTA. Unfortunately, much like using the subway on a Sunday, on the MTA site, it is hard to get anywhere quickly.

My goal for mta.info was to not only create a more efficient structure and navigation, but to appeal to the user’s needs in
order to become an essential everyday tool.

An experimental typeface cut from
construction paper.

Originally this content was gathered for research purposes. By taking a unique approach that plays off of selling a library, common data transformed into fun, approachable infographs.

The Neighborhood Guide is a series intended to highlight editorial features that connect Flavorpill readers to brands they may enjoy.

When approached with the task to create and build a template for this new product my goal was to offer image-heavy content, something that isn't found on Flavorpill's other text dominant sites.

The Havaianas Guides are the initial launch of this product that has become a favorite for both clients and the FP sales team.

Check out the live guides here

Hybrae are the end of stressful showers—a collection of refillable wrist bands that stash your favorite bath products, designed specially to the needs of active females who don’t believe in a compromise between beauty and strength.

TargetFemales showering on the run who don’t want to sacrifice feeling beautifully fresh.

ProblemYou want to jump from the gym to work without looking like
a hot mess but transporting & juggling multiple bath products in
the shower when on-the-go can be stressful.

Price$12-15

MMXII, the promotional campaign for the
FIT Graphic and Advertising Design graduating student exhibition, is a statement to the public about our goals, beliefs, and allegiance to design.

Together we formulated a stance on design in which we communicated to the public as well as welcomed their participation. Using all forms of media we executed a propaganda takeover using one statement from our manifesto each day building up to the show.

The project initiated a heated discussion around campus about the purpose of posters, “good design”, the intentions of style, and design culture. Undoubtedly, out of hundreds of flyers on campus, MMXII were the most discussed.

Relief explores the connection between graphic design practices & disaster recovery strategies.

Through a case study of Hurricane Katrina, and an analysis
and critique of The Hurricane Poster Project, Relief defines
the responsibility of graphic designers after a disaster and
proposes human-centered design approaches addressing
the needs of victims. The project focuses on celebrating
design for its ability to clearly communicate information and
its power to influence perception.